Why You Shouldn’t Judge a Book by its Cover

8870009I recently read a blog by another virtual assistant which contained detailed advice on what to look for when hiring a VA for your business. The list was similar to blogs almost every other VA has written at one point or another, one of the checklist items really struck a chord with me, not because I agreed with it, but because I realized that if your used her list to evaluate my services you’d run for the hills!

The advice was to check out your virtual assistants social media accounts prior to hiring a social media VA, and if they didn’t have x number of tweets, retweets, pictures, status updates, pins, likes, followers, and on and on that you shouldn’t even consider hiring them.

The fact is many Virtuals that work in social media, spend more time than you can imagine on social media during the day, and sometimes we are just too tired to update our own profiles, or publish our blog (this will be my first post in months!)

In a typical day I read or scan over 1500 articles in my Feedly. I receive another 40+ Talkwalker and Google alerts which contain a few hundred articles featuring the keywords I track. I categorize, write posts and schedule tweets for my clients, generating over 100 new content ideas for my clients, AND all of this is before I have lunch.

So before you judge a book by its cover, why don’t you just ask for references? I’d be happy to share one of the many accounts I support or the blogs I write for. I’m sure that if you review the accounts I manage you’ll be impressed!